The issue seemed simple enough: Find a photo of a green landscape with a clean blue sky, add the company’s logo and tagline and post it on the homepage of the site. Sure, they could easily find an inexpensive photo that matched their need but after that, emptiness. For a small company with no in-house … Read More →
Now that the flow of comments, rumors, anger and misled interpretations have died down and that more facts have flown through the pipeline, it is a good time to take a more educated approach. Let’s kill the misinterpretations first: Getty did not buy Corbis.. …nor is it responsible for its sale to VCG. Rumors of … Read More →
Rumors have been rampant for a while. First Shutterstock was believed to be the buyer, a rumor quickly killed by no other than Jon Oringer himself during their last quarterly report. At the last DMLA conference, the target moved to China Visual Group and remained there. It is confirmed today: LOS ANGELES & BEIJING–(BUSINESS WIRE)–Corbis … Read More →
I was recently invited to speak at B&H Photo Video . Here is the resulting podcast: “Anyone, I mean, anyone can submit their photos for sale in the stock-photography market. (Are you a foaper?) But the question remains: is it worth it? No doubt, the industry has been transformed by corporate conglomeration and digital technology but, while … Read More →
Although they circle at different speeds, have different sizes and even differ in their composition, some planets happen to periodically align themselves so perfectly that it is possible, from earth, to see them on the same horizon. This is what happened a few weeks ago with Venus, Jupiter and Mars. In a rare coincidence, the … Read More →
Public photo industry surveys are so rare and few that it is always a refreshing exercise to review one when they do come out. VisualSteam just released the 2015 edition of its Art Buyer Survey and it surfaces some interesting trends. Leslie Hughes, VisualSteam’s President and CEO, said, “Art Buyers are frustrated by stock agencies … Read More →
You wouldn’t think about it this way, but Wall Street tends to be highly emotional and jittery when it comes to stock photo licensing. When companies with voracious growths – anything above 30%- show any signs of slowing down, it starts running for cover. The reason is very simple: the stock only sought after characteristic from … Read More →
Responding to an increasing demand for reliable insights on the stock photography market, the three top stock photography industry experts, Lee Torrens, Paul Melcher and Amos Struck, have officially launched Stock Photo Insight (http://stockphotoinsight.com), a consulting service providing calls with all three experts simultaneously. In addition, Stock Photo Insight is introducing a one-question-by-email service where … Read More →
The road to editorial supremacy is paved with many dangerous potholes and if Shutterstock wants to succeed in that space, it has to be ready to change the rules. The same way it has done with commercial stock. However, this time, the competition is ready and up in arms. Surprise strategy will not work. Firepower, … Read More →
Jon Oringer of Shutterstock said it well: barrier of entry in stock photography licensing today is very low (actually getting lower), barrier to scalability is very high and getting higher. In other words, it is easy to find and regroup content to license (UGC or not). It is much harder to find clients. Now with … Read More →