Just like the music industry, with which it shares many similarities, the photo licensing world is ripe to be iTuned. The industry landscape is dispersed and confused. None of the photo licensing companies know what to do. From the Getty images to the small mom and pops that have been around for 5,000 years ( … Read More →
The real story behind the evolution of photography is its pauperization. In its early days, photography was for the wealthy and educated. The equipment needed was expensive and the skills involved needed formal education. Furthermore, the financial risks involved in being a photographer – variable income- meant you had to have some other resources. Even … Read More →
Can the memory of a photograph be better then the image itself ? Do we tend to embellish what we have seen and liked ? Most probably so. The memory of a photograph contains , on top of the graphic visualization of the image, the sum of all the emotions and memories linked to it … Read More →
With $1.2 million dollars of fresh investment, a new company enters the world of photography monetization. Called Fotomoto, it allows, with a simple javascript installation to transform any existing photographers websites into an e commerce site. Visitors will quickly be able to purchase your images for framing or other usages. The great part of it … Read More →
It’s started when Royalty Free wanted to find an easier way to price images. Someone, somewhere ( history forget his/her name) suggested that images should be priced according to size. A bit like a bag of potatoes . The bigger size, the more expensive. Back in the late 90’s, that made perfect sense. To use … Read More →
What has been the plague of social network might generate a tool that could become a standard for image licensing on the web. A German company has announced that is about to unleash a software that will automatically make an image posted on the internet inaccessible after a certain time. The idea behind X-Pire is … Read More →
Strangely enough, the future of photography is in curation. With the onslaught of images invading the web in an ever growing pace, the task of finding the right image is becoming more and more arduous. Strangely, because it is mostly in the editing department that companies are making cuts (pun intended) . The recent trend … Read More →
VII to Corbis is like Magnum to OnRequest and falls into the “what where they thinking ( drinking ?)” category. But hey, who are we to judge. If they think it’s better for their business then let’s give them a cheer. Up to now VII has always been quite savvy in their business decision so … Read More →
What we haven’t found yet is the core value of a photograph. The value of an image is calculated based on its usage . Thus making it’s association with other elements the moment when a photograph changes from being a valueless entity to becoming valuable. Those element are well known. – Support : Whether print … Read More →
“You want to save it, you should niche it”. From old timers stock gurus to young green microstock expert, they all tell the same tale of potential success : dig yourself into a deep hole where no one else can reach you and stay there. Shoot stuff no one else shoots and bark if they … Read More →