December 14, 2011 by pmelcher.

Our ability to achieve greatness is impeded by our  addiction to getting to fast results and instant gratification. We are a civilization focused on the ends rather than the means, resulting in a complete absence of ethics. While the Greeks , Romans and Egyptians have left quasi immortal legacy, our civilization will leave a huge trail of mostly consumed objects.
We do  not want to seduce, we want to have sex. We do not want to cook, we want to eat.
We do not see value in perfecting a task, especially if it slows down our reach to the final product. We actually seek out anything that will shorten our access to the desired goal.  We actually spend more time and energy trying finding those short cuts than perfecting our own means. Instagram, for example, is photography Photoshopped bundle, skipping the hours we would have to spend on learning and executing.
We mass produce and purchased prepackaged work, or processes,  so we can get faster and easier to the end.
This obsession to only focus on the ends also brings forth a dependency to renewal, instant renewal. Because we so quickly achieve our goals, we also more quickly go to what’s next. What is the next end that we can meet. And because we have no interrest in process, we look and seek those ends that are the most easily met.
Even if one tries to perfect process, he would soon be met with corner cutters that would transform ( destroy ?) His work by finding and executing a shorter path.
Part of it could be because we are obsessed with money, the best tool to get to ends fast, and have been taught that time is money, and until achieved, perfection is a waste of time. While we admire and venerate perfection, we out no value into it search. Because it is not considered valuable, the path to perfection is considered wasteful. Antique civilizations, for example, put a high value in apprenticeship, where one could learn to master the processes leading to perfection. Those lasted years, if not decades, but guaranteed a level of unparalleled transhipment. The type that build the giant cathedrals of Europe or the Stradivarius.  Those apprenticeship were all about mastering the process as to achieve perfection in the end result.
We seem to confuse and mix perfect process and time wasting. That somehow, working on perfecting on how we get to an achievement is just time wasted. We forget that the better the process, the better the result.
Yet we seem to get greater pleasure from process. A well cooked meal taste so much better than done with mastery, sex is so much better after a perfectly executed courtship. We pay fortunes for objects and services that are made by masters of their skills, be it a Ferrari or dinner cooked by a chef. We know that those did not come to fruition by a snap of fingers but rather through hours and hours of repeating the same task over and over until it was perfect. The task, not the result.
We learn from traditional Japanese philosophy that seeking excellence is all about breaking it down to a succession of small prefect individual tasks, or steps, which, added, lead to the result. We don’t even have to worry about the result if every little steps to get there is perfect. It might take time, it might seem useless, it will bring some frustration and dissatisfaction but it will bring a strong work ethic. It will teach you how you want things done and how you want them to be. It will bring forth the pride in your work and a constant search for excellence. After that, you will never work for free.

Posted in celebrity, commercial stock, Good Enough, license, multimedia, finance, photoshop, newspaper, editorial | Print | No Comments »

December 7, 2011 by pmelcher.

Finally a smart exact match image finder with accurate results. Current image match operators use a lazy approach to find similar images. They scan the images and look for exact replica patterns in other images, regardless of content. The result is that they sometimes , or very often, get fooled by exact patterns that have nothing to do with the original image . Sometimes we are left to wonder.
This project from Carnegie Mellon University  uses a more human approach. It first compares the image with a pool of images that have nothing to do with the original. The reason ? To find out what is different thus notable. It then takes that information and proceeds with the match search. So, not only it searches for exact patterns, it also keeps on track by making sure that the notable element(s) of the image are included, discarding others.
The result is a much more efficient result, matching more precisely what a human would be looking for.
See video here:

The issue with image search on the internet is, however, not solved. With millions of images being uploaded everyday, with billions of websites changing their content daily, it is currently impossible to index and search all images. Sites like Tineye, although claiming 2 billion images indexed is still only indexing a nugget of the image universe. Not even  mighty Google can keep up.
Thus, this technology is certainly a step in the right direction and could work wonders in a closed image database but it still will not find all the images out there.

Posted in technology, commercial stock, idee, Search, google, editorial | Print | No Comments »

October 25, 2011 by pmelcher.

Picture yourself, if you will, at a baseball game ( or soccer, or basketball). Imagine that each player, from each team has a HD video camera following his every move throughout the entire game. A few seconds after the game is finished, 5 of the best frames from all the video feeds are send to to publications worldwide.

Just like that.

How is this possible you say ? It is not. At least not yet. But it is coming soon.

Researcher at the University of Washington are currently working on what could be called “machine based photo editing”

Using videos of people speaking at a camera, they can teach a computer to extract the best frames that would make perfect portraits.

How do they do it ? Simple. They first use real people to select the best faces in a feed. They then teach the computer the elements that make a good portrait, like a visible smile, an expression, open eyes, etc and that’s it. They compare the machine edit with the real people edit and see if they have a perfect match. when they do, they know that they no longer need humans.

This wouldn’t have to be limited to sports photography. The same could be done for movie premieres, press conferences, political rallies and so on. In the amateur field, this would be perfect to cover parties, weddings or any family/friends events. Imagine, you are filming and you camera could automatically pick the best images and post them to Facebook.

Harder would be coverages of wars or any brutally unexpected events.

The push for machine based editing is already happening. Microstock companies, for example, would be delighted to get rid of the thousands of free lance photo editors that comb through their millions of submissions and give it to a 24/7/365 machine that would never ask for a raise.

Most photo agencies would certainly also be  delighted. Since the advent of digital and with the continuous drop in prices of cards, they have seen the volume of images submitted to them increase dramatically. Being able to instruct a computer on how to pick the best frames would cut costs dramatically.

The possibility of quickly and reliably edit from a video feed will soon open up the doors to impeccable photo coverage without the need of ever using a photographer. When ? in the next 5 year. And you thought that declining space rate prices was a challenge.

Posted in technology, commercial stock, celebrity, wire service, editorial, Microstock | Print | No Comments »

September 25, 2011 by pmelcher.

The real story behind the evolution of photography is its pauperization.

In its early days, photography was for the wealthy and educated. The equipment needed was expensive and the skills involved needed formal education. Furthermore, the financial risks involved in being a photographer - variable income- meant you had to have some other resources.

Even if they weren’t rich themselves, they were rich kids. And for a long time, it remained unchanged. Until rather recently when colliding advancement in technology - all pretty much unrelated to photography- open the door to lesser financially fortunate people from around the world.

- The internet, at first, made all the connections possible. It took a while to grow, mostly due to the cost of computers and connections but now, almost anywhere in the world, it’s dirt cheap.

- The dropping cost of memory, making it much cheaper to shoot digital then film.

- The cheap accessibility to market. What photo sharing companies like Flickr did, unintentionally, is connect buyers with new sellers.

-The incredibly low learning curve. No need to know anything about photography to be able to take amazing images these days: Instagram will do it for you.

Finally, automated translation has practically eliminated language barriers all over the world.

The result ? First in developed countries and then very quickly in less developed countries, more and more individuals took to their cameras as a new or additional source of income. Most pushed by a desperate need to generate income rather than an urge to express any artistic impulse. Because of their already low level of income, any revenue is good revenue. Clearly visible in microstock ( the extreme majority of participants are from emerging countries with low per capita) it is now spreading to non commercial stock areas of photography like news. They will happily accept any payment regardless if it is a fair price or not. Some publishers and photo agencies have realized the saving potential and have blissfully tap into this cheaper market.

Obviously, photographers living in developed countries, like the Western Hemisphere, have to face much high cost of living and cannot compete. Thus, they have to retreat in areas not available to rest of the world. For example, a US sport photographer can still command higher fees since his coverage cannot be done from another country. However, he is slowly being pressured downward by his local peers who have been pushed out of their market by cheaper competition.

The barriers of entry have fallen at such level that almost anyone can now pretend to be a photographer. With rising unemployment worldwide, more are stepping in the hope to generate some income, pushing aside established professional. Since in a depressed economy like ours the key differentiator is money, it’s the cheapest that wins the day.

In order for the situation to change, a few things would need to happen. First, obviously, the worldwide economy has to pick up, eliminating those who are necessity photographers by integrating them into other full time jobs. A more advanced type of photography should emerge, necessitating advanced skills to perform. Finally, a disassociation of the means of communication, wether technological or cultural. None seem likely to happen soon.

Posted in license, web 2.0, technology, commercial stock, Good Enough, Social Media, prosumer, flickr, news, Royalty free, editorial, transaction, photojournalism, finance, Microstock | Print | No Comments »

August 2, 2011 by pmelcher.

Can the memory of a photograph be better then the image itself ? Do we tend to embellish what we have seen and liked ? Most probably so. The memory of a photograph contains , on top of the graphic visualization of the image, the sum of all the emotions and memories linked to it : The personal experience. It contains all the subjective association that we have made while looking at it, thus creating a highly personal layer that the original vision did not have. Thus, what we remember of a photograph we love is much better than the original. Are we disappointed when we see it again ? Most often not. Since it had triggered all these satisfying internal connection the first time around, it will do so again and again. Unless, if for some reason, when we had first looked at it, we misinterpreted it. Of rare occurrence, but it can happen when we are in a non typical heighten emotional state when we were first exposed to the photograph. Or our lives has taken us down a different path. A photograph you thought was great during your teenage years my not seem the same when you are a 50 years old . It can still, however, connect you back to comfortable memories. The memory of a photograph is always better than the original because of our personal input.

Thus, in pure logic, the more generic an image the better. It should serve a canvas for personal experience, right ? Well, absolutely not. because a generic image doesn’t trigger any emotions. It just stays blandly generic. in order to communicate to its viewers, a photographers needs to be as personal as possible . He should forget about trying to please everyone, everywhere. And this is where commercial stock photography has failed in the latter years. Obsessed with RPi numbers, they have flooded the market with one size fits all images empty of emotional triggers. When the miccrostockers came into the market, they brought back in the emotions that had left the industry for a while. And besides pricing obviously, they beat their pro elders on content. They just got more response to their images.

Of course, they are now doing the same mistake as the pros and relying on charts, equations and past revenues to dictate their next images. And like their predecessors, they are seeing revenue declining. No one can claim and secure photographic success. It is probably harder to maintain than to attain. However, by succeeding in ignoring the false sirens of success, one can easily navigate closer to the surface. If one continues to deliver a personal experience to its viewer, than 99% of the battle is won. The rest is marketing

Posted in license, commercial stock, Social Media, Corpocrates, Search, prosumer, Royalty free, editorial, transaction, Microstock | Print | No Comments »

July 21, 2011 by pmelcher.

They say that 95 % of communication is non verbal. This is the realm of photography. It explores and transports through time and space the world that resides outside the Word. Confusingly enough however, we tend to give much more credit, and emphasis, to the written/spoken word.

Our newspapers and magazines spend more space on word than they do on photography, forgetting so often the famous adage that an image is worth a thousand words. We seemed convinced that if we do not read it, or hear about it, it cannot really be real. So, an amazing amount of energy, time, and money is spent on collecting data that can then be transmitted via words when a few images could easily, and more powerfully, do the same. Centuries of dubious philosophies however, started by Plato himself, has taught us not to believe in what we see. A concept that  we still carry well into the 21st century.

However, how many times have we witnessed a scene without hearing a word and immediately understood what was going on : people arguing on a street corner, a women paying for cloth in a store, a kid receiving his first ice cream of the year, all do not need a word for us to understand fully. No explanation needed.It is, in fact, how we understand our world best. Dogs, our best friends, can communicate with us without a word. 

That is what photography is all about, the third language ( words and music being the first two). If your photographs explain, then they have done their duty. If they just replicate, then they are no better than a mirror, or worse, a photocopy machine. No one has every been ecstatic in front of a well done photocopy.

 Photography is about the 95% of our communication that is non verbal. Not a word and yet a universe of comprehension. A vehicle of understanding that even Plato would have enjoyed.

Posted in commercial stock, focus, license, photojournalism, editorial | Print | No Comments »

May 27, 2011 by pmelcher.

With $1.2 million dollars of fresh investment, a new company enters the world of photography monetization.  Called Fotomoto, it allows,  with a  simple javascript installation to transform any existing photographers websites into an e commerce site. Visitors will quickly be able to purchase your images for framing or other usages.

The great part of it is that it is free to use and install. A simple javascript and your done. Fotomoto gets a cut on your sales, if you sell an image. Simple enough.

However, the consequences are disturbing. First, their is an option to download. For a fee obviously and for personal use.

One, some buyers might not abide by the rules

two, some photographer might use this to price their images at micro stock prices for RF usage .

The result, even more confusion on the marketplace, where already pricing is all over the place ( towards the low end, mostly). Sure, allowing photographers to sell their work directly and easily is a great idea. However, opening the floodgates of free for all pricing, maybe not.

Since individual photographers will make a few sales from their respective sites, the big winner here will be Fotomoto who will accumulate all the sales done with this tool . Using a now well known economical practice called the long tail, they could generate millions in revenue while the photographers themselves will have to continue to do most of the work : shooting, editing, marketing.

It will be interesting to see how well this model is adopted and how it might effect companies like LicenseStream or even Photoshelter. Obviously, some investors seem to think it will succeed. This also confirms that the walls of traditional photo licensing are falling ( microstock being the first and strongest blow), leaving non-innovative  photo agencies in a dangerous position.

For now, you can learn more here :

and visit their website.

Posted in copyright, technology, commercial stock, license, prosumer, transaction, finance, Royalty free | Print | No Comments »

March 5, 2011 by pmelcher.

Is it the end of microstock and royalty free ? No, not because of decline in usage but rather as a result of powerful litigation. A french organization certainly thinks so.

The Union des Photographes Professionels , UPP (Union of professional photographers) just recently held a round table 0n the damages of royalty free, it’s damages to the photographic trade and what they intend to do about it.

We can skip the part where they talk about royalty free and it’s damages to the industry as we have all heard it before and there nothing new here. Rather, the panel gets interesting when the lawyer, Maitre Jean Vincent speaks. He explains that after months, years of careful study, they have found various aspect of the law that they can use to challenge royalty free. A couple we found noteworthy was deceptive advertising and pricing. let’s review:

French law designated as void  any sale of goods, product and services that is priced at infinitesimal price.  For example, if one was to purchase one image on Istockphoto for let’s say $5 and use this image for a book, a magazine, an ad campaign, a brochure, on a TV set, in a Movie set, over and over again for 70 years ( life of a copyright), it would amount for less than a cent per usage. Under this law, that pricing is so low that it would not constitute a sale. Thus become illegal. Furthermore, even a third party, not involve in the transaction, can bring this sale to court and have it voided. Nothing in France can be sold for a derisory price, even if both parties accept. Anyone can condemn such a sale, which is exactly what UPP intends to do against the microstock agencies licensing in France.

The second is deceptive advertising. Royalty free, in French, is translated by “libre de droits”, brutally translated to “Free of any kind of rights”. Maitre Jean Vincent explains that definition is deceptive and not true : Royalty free images are neither rights free nor free of royalties. Again, grounds for a legal action.

The organization is  seriously involved in bringing a couple of RF companies - Fotolia seems their primary target - to court in order to create legal precedent. That would facilitate the process for the rest.

Those outside of France might be smiling right now thinking this is more kakaboula crap coming out of the country of whiners. Not so fast.

Remenber that story, Save the Passport photo ? Well, they just have won. President Sarkozy has just agreed to remove all remaining free passport photo machines located in city halls across France ( about 1,000). This will force people to get their passport pictures to be taken by approved professionals.

France is not a consumer oriented economy. Rather, it is strongly entrenched in a long tradition of protecting trades, regardless of their public utility. Thus, there is a good chance that the UPP might win their legal challenge and force Royalty Free companies ( microstock included) to readjust their commercial approach ( raising prices, adjust their license agreements). Some might even close, not seeing any profitability in the new environment.

Could this spread out in other countries ? The challenge could be elevated to become a European issue and, depending on the politics of the time, certainly pass. However, it would take a long time and allow RF companies to find new ways to market themselves. The US ? Doubtful, as this Adam Smith based economy revers its consumers as semi-gods and would never impair in their ability to get “a good deal”

Nevertheless, this is a new development in what seemed the finished war between RF and RM. It could also be the last salvo.

Posted in copyright, commercial stock, license, CEPIC, transaction, france | Print | No Comments »

February 2, 2011 by pmelcher.

I was going to write a post on how selfish people in this profession had become. How, or so it seems, that there is no such thing as a photo community or a photography brotherhood but rather masses and masses of individuals looking after their own personal lives with stubborn fierceness and dedication.

The biggest irony, was I about to write, is that most, like  news, wedding or nature photographers, are deeply  committed in documenting the world for others. So how could they be so selfish?

Well, mostly by accepting jobs for so little retribution :  Doing 4 of 5 hours of shooting, including editing, captioning and transmission for $250, often leaving on the table their right to any further license fees. Or photo agencies ( can we still call them “agencies” anymore ? Doesn’t an agent represent the best interest of the people it represents ? ) agreeing to monthly subscriptions fee that end up being a few dollars per image.

Isn’t the thought behind these agreements as simple as : “The hell with everyone, I will accept those prices so at least I can get some money” ?

That’s what I was going to write about. And then, I fell on an article where someone was quoting, or so they thought, Ralph Waldo Emerson . I paraphrase here : ” If every man acted in its own best self interest this would be Paradise on earth “. And then I realized.

This industry is not selfish enough. If it was, if everyone was acting in its own self best interest alone, then we would never see this decrepitude of pricing.

Unlike other related industries, like music or movies, the photography world has not been challenged by disruptive technologies. It embraced, for the most part, digital much faster and better than any other industry. It was not pushed around by new distribution platforms or free file sharing of the magnitude of a Napster or  Bit Torrent. Sure, stealing has been made a little easier, but so has finding stealers. Besides commercial stock, it has not been overwhelmed by crowdsourcing and probably never will. Sure, there will always a lucky citizen journalist here and there but none will end up shooting the cover of Vanity Fair magazine.

So what gives ? Why this pricing depression ?

That’s because in the process of accepting a pricing for a job or a license, each thinks not about the value of the image, the intended usage, the budget available and the consequences, but rather, they think of the Other. What  would the Other do? If I do not accept this price, will I loose the job/license to the Other that will accept it? Then shouldn’t I accept it so the Other doesn’t get it ?

The Other being, of course, the competition. As soon as the photo industry started to guessing about what the other would do, it started loosing its grip on pricing. And the sliding downhill continues. Because, like a self fulfilling prophecy, the Other did accept that price because they thought you would…So now you know they will, so you will too.

The wheel is in motion.

The buyers will not complain. They actually will play in your paranoiac game as they will tell you either : “but that’s what we always pay” or “Everyone else has accepted that price” .

This could be stopped quite easily. If everyone started publicly stating whenever they got a good price or when they refused another because it was too low. Making a clear statement : “yes, we will be undersold”. “Because pricing is not what I am/ We are about ”

You can replace less jobs/less license with more high paying ones. Quality can trump quantity. It’s a viable business model too.

But mostly, it could be stopped if everyone ceased to  think about the Other and  started to act in its own best self interest. Nothing else. If everyone priced themselves according to their value instead of what they think the Other ones value is, than this would cease.

As Ralph Waldo Emerson also said :

Every man has his own courage, and is betrayed because he seeks in himself the courage of other persons.

Posted in license, technology, commercial stock, photojournalism, finance, news, editorial, transaction, Microstock | Print | 2 Comments »

January 24, 2011 by pmelcher.

It’s started when Royalty Free wanted to find an easier way to price images. Someone, somewhere ( history forget his/her name) suggested that images should be priced according to size. A bit like a bag of potatoes .  The bigger size, the more expensive.

Back in the late 90’s, that made perfect sense. To use a photograph in print, you needed a bigger size than for web usage.  And , since websites were poor experiments, that was fine.

Fast forward to 2011 :  Microstock , the irreverent child of Royalty free, has full embraced it’s elder’s pricing structure. A small file size is cheaper than a big file size.

That would be fine if the market had remained the same; But , it hasn’t.  With more than 14 million units sold in 2010, the Ipad has kicked wide open the door of publishing. At the recent CES ( Consumer Electronic Show), no less than 80 different tablets were announced. In the mean time, print is slowly choking under the combined weight of its rising costs and  growing irrelevancy. Websites are now starting to suck all available resources, including budgets.

In other words, the market for images is going 100 % digital. Which means that publishers, advertisers, designers need much smaller files. For example, an Ipad image needs to be 1028 pixels on the large size, at 130 dpi. No more. That means the markets is going to need more and more of the smaller files. You know, those that cost the less. To the point that the larger files, the XXL’s, might never get sold anymore.

Since Royalty Free ( microstock included) has made the wrong assumption that smaller image files were always going to be a marginal market, they are entering this new market totally under priced. They are practicality giving away the small file sizes in order to attract visitors.

If they were smart, they should reverse their pricing scheme. Make the large files the cheapest. But, for various reasons, that would never work. One of the most obvious reason would be that no one would understand why bigger is cheaper ( or smaller is more expensive). That is just not the way we think.

The second irony  is that cameras are also producing larger and larger files  while the market for images needs smaller and smaller files.

It is just a mistake to beleive that only editorial images are being affected by this shift to digital usage. Advertising will follow where publishers are going , as well as brochures, books and practically  everything else. Even billboards will end up fully digital. It is just a question of time.

The challenge of the next five years will be how to re invent the pricing structure in order to take full adavantage of this new demand, not only in pricing but delivery methods.

Posted in technology, commercial stock, E Reader, magazine, license, Royalty free, editorial, finance, Microstock | Print | No Comments »