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Revolutionizing licensing

Posted By pmelcher On September 20, 2011 @ 11:07 am In technology, Pacific coast news, Social Media, magazine, celebrity, finance, web 2.0, license, editorial | No Comments

Just imagine, if you will, that publishers would get paid to use your images. Just imagine that publishers would actually generate a profit directly from your photographs. All that and you would also make more revenue at the same time . Don’t you think you would be the most popular photographer/ photo agency ?

Well, as of today, it is possible. [1] Stipple has just launched Marketplace, an online tool that facilitate discovery of tagged images. Here is how it works : Publishers connect to the Stipple Image cloud by installing a little javascript code. They can then log in Stipple Marketplace and find images that contain embedded paid tags. Once published and thanks to viewers’ engagement, these images  start paying a revenue share to both image owners and publishers. It’s that simple.

[2] Stipple Marketplace

For publishers, it is a godsend: What used to be a cost center can now become, for the first time ever,  a profit center. For image owners, it is a brand new revenue source. And for both, it does not require any additional work; Stipple handles all the back work. Finally, for both of them, it is free to join and participate.

But you do not have to believe a word I say. Instead you can read all about it in the [3] Washington Post .


Article printed from Thoughts of a Bohemian: http://blog.melchersystem.com

URL to article: http://blog.melchersystem.com/2011/09/20/revolutionizing-licensing/

URLs in this post:
[1] Stipple : http://www.stippleit.com
[2] Image: http://stippleit.com/marketplace
[3] Washington Post : http://www.washingtonpost.com/business/technology/adwords-for-images-stipple-deb
uts-image-licensing-marketplace-for-publishers/2011/09/20/gIQAj9hqhK_story.html

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