March 2010
M T W T F S S
« Feb    
1234567
891011121314
15161718192021
22232425262728
293031  
Categories
Print This Post

A picture’s worth

A thousand words ? Make that 10 million US dollars. Apparently, there is lots of money to be made in the photo industry. Chief CEO founder and master of all photos in the world Jonathan Klein has just bought, for himself and his wife, a  10 rooms, full floor residence at 760 Park Avenue, in the heart of New York city. That sounds like Seattle might not be the center of the Getty universe anymore.

New York magazine describes the living space as  : “A private elevator landing leads to an expansive center gallery. The open floor plan allows guests to flow between the library, oversized living room, and dining room while enjoying eastern light from forty feet of frontage on Park Avenue making it a perfect layout for entertaining. Three well proportioned bedrooms are accessed via a private hallway off the entrance gallery. Originally two bedrooms, the expanded master bedroom with wood burning fireplace and his and her dressing rooms and baths, sits on the corner of 72nd and Park Avenue. A recently renovated eat-in-kitchen with den and maid’s room complete this gracious layout.”

You can see pictures of the inside of the apartment here( probably not for long) as well as read about his neighbors here.

If you are a Getty photographer, you can now be proud to know that every time you get a sales statement with a few dollars on it, you have happily contributed to helping your boss finally find a cozy little “Pied a terre”. If you are not, then now you know where the money for day rates and licensing fees have gone to.

Print This Post

Everything you knew

Photography has a long way to go..Compared to other digitized creative forms, like music, it is light years behind. And, for once, that could be a good thing. Like the youngest brother of a family, it can learned from it’s elders. For once, it has not yet been touch at full impact by the whole free file sharing tsunami that hit music a while back. Certainly the dams are leaking and breaking, but we are no where near what the music industry has experience.

Unlike the music industry, the photo industry is not that organized. It has a myriad of little associations biting at each other, with little or no resources, it is deeply fragmented in small to very small businesses and it has no support from giant manufacturers. But this is not the point of this entry.

The story of David Cope, very well explained in this article  (careful, it is long) is a great example of things to come. In a nutshell, for those that are too busy, it explains how this music composer, rather than writing music himself,teach his computer how to do it. At first he experimented in replicating styles of well known composers. At first, with little successes, as he had forgotten to add their flaws ( or styles). But when he go it right, it turned into one of these Shakespearean monkeys ( you know, the ones you put in a cage with a typewriter). This was not enough for him, so he proceeded in developing one that could compose complete originals pieces of music. That is where he reached a new milestone. The result was so good that many music critics loved it. That was before they knew it was a machine that had composed it, and not a human being. Than the rhetoric changed and David Cope is still being cursed at. While he is getting ready to make his work more available, the debates still rages on: Mainly, is art made by a machine still art ?

His point, well taken, is that it doesn’t matter if he uses a pen and paper or programming code to compose, it is still art. The Human being is still behind the creation, he is just using different tools. Photography is still far from being able to be produced by a machine. We have face recognition, sound detection, automated color correction,  highly sophisticated light readers, but none yet really can work together. In theory, they could. And in theory, one could program all the parameters of David Lachapelle’s past work and come out with an almost  perfect suggestion of what his next images will look like . We would still need a human being to set everything up and take the picture.

But let’s take this a step further. In theory, we could give every parameter of a photographer works and produce, in a computer, a CGI image of the next shoot. Completely automated. No need for camera, lights, studio, models, nothing. Everything could be created artificially either by taking existing images and reconfigure them, or simply create new ones. Or, instead of replicating someones style, create a whole new one. Create a picture, or a series of picture, at a touch of a button.

This is coming our way. Faster than we think. If you are worried of the myriads of microstock shooters, just think of what happens when anyone, even without a camera can create stunning images without ever leaving their desks, for a fraction of the cost. Just think about it. Everything you thought you knew bout photography is yet, again, about to change.

( As I was writing this, French newspaper Le Monde published this article about the same issue, but for text journalist.)

Print This Post

Flying solo

Anyone can take a picture…that is the lesson Flickr and Microstock has recently taught us with a “pie in the face” method. It doesn’t take that much skills to create images that could use for licensing by someone else. Much less then painting, writing music, writing ( properly) or any other creative activity. Furthermore, technology has really improved the ease of access. Most images that we see today, even taken by pros, could have never existed 15 years ago because cameras, lenses and everything around it was just not that good. However, as much as photography is becoming more and more accessible, great images remain an act of creative magic. And its a talent, if not a gift.

The same goes for licensing images. Everyone claims they can sell pictures. However, it is not true. let’s take a few example, if you don’t mind. Microstock shooters. Sure they can take equivalent quality pictures as your average traditional RF/RM guy. But can they sell it ? Nope. They have to rely on the savvy tech marketing magicians of microstock sites like Istock or Dreamstime to make that happen. They could start their own microstock site with only their image, priced at even lower than any competition and yet see nothing. Ok..not convinced. Well, let’s jump into photojournalism.  We are all familiar with great images that never get published. Why? Because images do not sell themselves. It’s a tragic myth.

More and more, one can see popping up all over the internet, sites build by young geeky entrepreneur offering to let photographers sell direct and cut the “middleman” or agency. They make people beleive the age old myth “if you build it they will come”.  The more independent photographers create independent selling websites ( not the portfolio kind), the more they dilute and isolate their work.

Why do you think a lot of these database site scream high and loud how many images they contain ( 15 million, 43 million, 5 petratrillion..) ? Because they understand that the promise of a wealth of content is more important to most buyers than quality. They are looking for a solution, not a great image. Something that will fit well and appropriately in that space. They couldn’t care less if it was used before, like they couldn’t care less if their care is mass produced and others have the same model with the same color.

Think selling images in a big database is the solution ? wrong again. You can try, but there is no guarantee. Furthermore, the bigger the collection, the more chance your images have to be ignored . Great IPTC info ? Depends on what you call great: what you put in or what those guys in  Bangalore put in ? Or those so self proclaimed expert? Mmm.

So what is it ? Great marketing ? Sure…but do you know what that is ? and how to achieve it ? Probably not. If you did, you would not be reading this but instead, be enjoying a nice coktail on the porch of your summer house looking at the sunset dip into a deep blue sea.

Admit it. You don’t know. You have no idea how to sell images. It takes talent, like shooting great images. Whether learned or natural, it’s not something most photographer have. Great athletes have agents, great actor have agents, why do you think photographers don’t need any ?

Because building a searchable website with a shopping cart is easy, and cheap ? And that, with a kick-ass SEO strategy will make them millionaires? Well, let’s think of who have succeeded up to now…What? no names come to mind? However, photographers with crappy websites ( or none at all) that are doing very, very well…many.

So, next time someone comes to you with a turn key solution that promises to cut the middle man and make you truly independent, you can beleive them, because that is exactly what it will do for you. And nothing else.

Print This Post

Bubbling Europe

The Gamma/ Eyedea sinking ship saga continues : 4 companies/ projects have  filed to be considered for the reprisal of the almost defunct Company. French Number one photo agency, ABACA Press, Verdoso Media, Frank Ullman and a pair of ex bosses of Gamma. No Getty ( for once) , No Corbis.

The buying price ? A symbolic 100,000 to 150,00 Euros. Hachette Filipacchi Photo, ex owner of this group of photo agencies, had sold it to its current owners for 600,000 Euros. Not much of a profit here, if you also consider the money invested since, and lost. The main role of the court now is to figure out which of this project is the most viable. Their main focus is to see how many jobs can be saved. Out of the 60 + currently on staff, not more than 30 are expected to stay.

The good news ? There seem to be some interest by French companies to save the group of images and bring it, finally, into the 21st century. Most might be thinking that this move will get them the good favors of the French Government who will them jump in and  pour some welcome cash, or incentives. However, like everything in France, it is going to take a while for the decision to be made.

On a similar note, Retna UK, not to be confused with Retna USA, has sold, again. Now, it is to Photoshot, a agency eating company that seems to buy anything and everything hanging low from the tree. Wonder why they didn’t not bid for Eyedea/Gamma.

It’s Friday, don’t forget to look at images today…

Print This Post

Ninja Appeal

How to iTablet the Ipad ? Microsoft is about to reveal something that could bypass the need to carry yet another big thing just to read magazine, newspapers or surf websites. Called the “Mobile Surface” and only to be shown to employees for now (must be extra beta), it is a small portable box that will project an interactive image on any surface.

Look :

Mobile surface

 

 Of course, there is a lot of questions left. Mainly, will it not crash. However, this technology could be integrated in your cellphone ( the smart kind) and, while keeping the size small, allow for higher viewing real estate.  One will have to see how editing an image on a blue table will work out, or keeping your email private in an airplane.

This is however a very interesting development for E-publishing  ( just think of a 3D video or immersive photography) as well as computing in general. More stuff here

Print This Post

The unpredictable laws of meaning

You know there is a problem when a company selling you a service treats you with superiority and disdain. Somewhere in the sale cycle, someone hates the fact that they should be at the client service and not the opposite.

Take software solution companies, for example. They usually work in a vacuum creating  some software solution that they decide is very cool and once finished, look around to see if there is a market for it. There’s usually a market for everything. Once they find the market, they approach the “non software” people in a attempt to sell it. Because they usually fall on non technical people who have no clue on how difficult it has been to design and implement what they are trying to sell, they are quickly branded as “idiots”, “retards”, or “useless”. Nevertheless, the software company still needs to make money to cover the costs of creating and maintaining there operation. So they reluctantly continue  selling their product/services to the “incompetent idiots” that are not understanding the genius behind the applications they are buying.

The software companies stay very very close to their software peers in order to compensate and gather as much praises from them. After all, a praises from a peer is so much better than one from your clients. They couldn’t care less what their customers say about their products and what improvement they would like to see, as they see them as inferior that are only there to pay their bills. Like monkeys trying to explain to you how to operate your car. They come to really disdain this relationship whereby they have to take money from “idiots”. All they want is to be recognized as the new Google, get millions in funding and be admired by other programmers.

There is no love in a application creator/client relationship. We have seen it and we still see it in the photo industry. Since going digital, and especially after the billions spend by Yahoo for Flickr, a little flock of software companies, mostly start ups, have knocked on the doors of this market. And reluctantly did so. From database management to image recognition, they have found and develop some interesting tools for this market. However, they disdain the fact that they have to rely on poorly technology educated photo people to make a living.

What are the signs of such companies ? Well, first and foremost, very poor communications skills. Do not return emails or phone calls or take a very, very long time doing so. Would you answer quickly to someone you despise ? They certainly don’t.

Poor or in existent sales team. Usually handled by an entry level person that has absolutely no power. He/she is obviously at the bottom of the pole at this company, and while usually very nice and understanding, a complete waste of time to communicate with.

No training or well thought out documentation. You either get it, like they do, or you are a complete moron that wouldn’t even understand a step by step instruction, so why bother ?

They want you to come to them. Since their creation is so genius, you should be begging to use it, not the opposite.

Finally, and probably the most important, they turn their creation into a “Solution”. Although they have develop an application that they thought was challenging enough to do, they will come to you as if they have found a cure to your problems. They will take the high road and declare: “we are here to save photography”. They take a superior stand to any seasoned professional and explain with a condescending air of ultimate superiority that they know what is wrong with the Photography business and that their software/app/service is THE solution. All like little messiah, they have a greater purpose than selling their companies services. They are here to save you from yourselves.

Let’s be realist. They are all in it to make money. Lots and lots of money. Nothing more and nothing less. They hide there real intention behind a mask of fake benevolence. Most have this annoying unsaid little scheme that if they can corner the market, they can turn around, raise prices, and get a choking stronghold on this universe. In the mean time they rack millions in investors money with this promise.

While technology is certainly a tool for growth, it is also full of the worst snake oil sellers one can ever meet. Their efforts are not as pure as they say. All of them are trying to make a profit , and as large as possible. So next time they ring at your door, think about their business model. How do they intend to get rich on your back. Sure, everyone deserves to be paid. But, is it worth it for your business ?.How tied up will you find yourself if they succeed in cornering the market ? Who will benefit the most ? You, or them ?

Most importantly, if they then do not respond promptly to your emails ( remember, these guys are on their computers/ smartphones 24/7 ), then you know that they could care less about you. And it’s time to move on.

Print This Post

Perception management

So, the big Kahouna himself, founder and CEO of the photo destroying company Getty, Mr Klein is on a visit to check on his troops in Vancouver, while they snap away at Olympic hopefuls. During his visit in Vancouver, he is snapped away by CNBC investigative team for what they call a “Power Lunch”.

While they sit down and eat nothing, the conversation immediately jumps into some of the toughest question the poor man has had to answer, like how difficult it must be to run a company that has turned private. The Klein manages to escape the potential trap by explaining that it is, O so hard to go from screaming shareholders to a lonely, but rich, sole owner. But then, in a stroke of never seen journalistic boldness, one of the journalist questions the CEO about Getty’s role in the now famous Tiger Wood image released two days before his press conference. Pap’ agencies allegedly “lost” a potential 1 million revenue because of that practically free image. Here’s what Johnathan answered:

Over a long period of time, Getty Images has established itself as the gold standard in terms of not only the image quality, but the way we behave. As a result of that, we don’t do paparazzi images and as a result of that, we often get a called in either for a non-profit basis like we do all the Brad Pitt and Angelina Jolie photos entirely non-profit…We were approached and Tiger happened to know the photographer (Sam Greenwood) and has known him for a long time.

Yes, you read it right : “we don’t do paparazzi images”. Well, let’s take a look at your website and check :

From yesterday:Getty Paparrazzi

Right, Getty doesn’t call that Paparazzi, they call it : Candids. Like they are just doing something quite harmless and innocent.  “me officer ? No, I am not a paparazzi, I am a candid photographer”. Do they also eat candies while taking candid pictures ?

During the same response, the Klein also notes on Getty’s such wonderful friendship with the likes of Angelina Jolie and hubby Brad Pitt. Again, let’s check on his site :

JoliCandid

O ya. That is PR approved portrait studio in all it’s splendor, isn’t it ? I am sure Jolie is happy with that shot and the many other “candid” images of Jolie on the Getty site.

Getty, no paparazzi ? Right !! Like Corbis is making a profit. We beleive you, Mr Klein.

More of the Pulitzer prize quality interview by two top notch heavy duty CNBC reporters a this link.

While you that, I am going to take my 300 mm and find a nice bush from behind which i can hide and take beautiful Candid photography for my portfolio …

Print This Post

Springtime in Italy

I know of flowers that raise below the snow to become the freshest , most beautiful of the upcoming spring. I know of others that couldn’t care less about the quality of the soil they grow from, as long as they have sunshine water.

In photography,  they are equivalents. LUZ photo agency, created from the rumbles of the defunct Grazia Neri, is a great example. If you live, work, or just pass through Italy, you are very lucky, as you will certainly will see some of the incredible images they have to offer.

Luz photo

“This is Madness !!”, you might say. In a middle of a recession, where pricing has never been so close to the ground and magazines so recessive,  to offer high quality reportage photography . It’s like jumping off the roof of a skyscraper. Sure. But that is the thinking of the corpocrates and other “9-to-5″ ‘ers that have polluted our landscape with their excel mindset. Luz ( Spanish for “light”) is what Grazia Neri used to be, an act of love. A company created with passion for passion. Like love, it doesn’t make any sense, it’s highly emotional and has a craving for more.

With such representation as Noor, Ed Kashi, or Jim West among many others, it has the firepower to hit right through the walls of convention and blast open many multi page spreads for the pure benefit of amazed readers. It will also certainly amaze us with its technological advance in a short while, as it is staffed with some of the best, and most intelligent minds in our industry.

L’Chaim Luz !! To Life !!

Print This Post

For some cheese

      Tired of Orphan works endless discussion ? Fed up about Microstrock, Getty and Google treating photography as a garbage dump ? Bored of reading self-proclaimed photo gurus telling you that “posterity is right around the corner “? Tired of spending gazillions hard earned dollars ( or pesos, or Euros, or Krons ?) on far away workshop with cynical and decadent reporters who need a new camera and couldn’t give a crap what your name is ? Or are you just loosing your eyesight on another overpriced piece of software supposedly made to enhance your workflow but actually puts you that much further from delivering your images on time ?camenbert

Well, if you have a Facebook account ( which, by the way, you should by now), head of to “L’apero du premier Jeudi du mois“. Apparently created by a group of French photographers who just like to have fun, and a drink, once a month  ( on the first Thursday of the month) , it is becoming the place to hang out. Why ? because they have just launched their first photo contest.And unlike PDN or other self righteous photo publication, it is free and fun.

Here are, in a nutshell, the rules.  5 images, coherent, on one topic, which is a pun in French : ” Aperitif: Contact Glasses” . You know, in France, when they go out for drinks, before dinner, they have a beer, or a Kir, or a Ricard, and they wish each other a good health ( “as ta sante”, or “a la votre”) before hitting their glasses together and slipping it away. A good way to push away a bad day and a great way to start an evening. The short photo essay for the contest that runs from March 1 to May 5, should illustrate that.  Simple enough ?

The prizes ? O yes, of course, this is what you win ( if you win):

1 prize : a Camenbert

2nd prize: a bottle of Zubrowska

3rd; Pize : a Ricoh camera

The jury ? : everyone. the images will be posted on Facebook and anyone can vote for their favorite . In June, the winner will be announce. So next time you sit down for drinks with your friends after a long boring day and let your thoughts drift into the friendship space, grab a camera and photograph this precious moment . Who knows, you might win a camenbert.

All info ( in French, for now) at the Facebook page here.

Print This Post

Of Orphans and unhappy faces

      In the footsteps of the United States senate, the UK House of Lords is about to pass a law regarding Orphan Works. The UK  law is very similar to the US one, besides a few key elements. Like the US, it is unclear what defines a reasonable search and how that will be proven. Unlike the US, it does call for the creation of a registry. However, it calls for the creation of a Middle man body that will collect funds ( unspecified also) for those images first though Orphan and finally reunited with its Parent. The UK government will also take a cut, leaving to the copyright owner… well …crumbles… Not sure why all these people have to get involved and get their cut, but they will. The trade association BAPLA who has more than 400 photo agencies as members ( take that PACA ) is actively trying to change and readjust this law. Unless if you do not license images in the UK ( why not ?), this law will affect you like a pie in the face.

In the same proposition there is also an anti paparazzi part. A rule “that in effect will prohibit photography in public places where anyone who’s in the photograph might be unhappy about being photographed.”. This law, of course, applies only to pro photographers, otherwise tourists would be prevented to take pictures, and that, my friends would not be good.

Not that most ever knew they were being photographed, but most of Cartier-Bresson subjects could have made his life a living hell with such a law, along with ours ( imagine a life with no CB images). Sure, everyone is tired of these hordes of photographers ( not sure if that is the right term, here) snapping a 35 mm lens in a celebrity’s face as soon as they walk out the door ( any door). Gets worse at night when it’s combine with powerful flashes. However, that provision is extreme and allows for incredible censorship. How will pros be able to take pictures of, let say, a terrorism attack? Most people will not be happy to be photographed in such an event.

In a time where rates are dropping, where photographers are begging for a Messiah, the UK Gov finds comfort in adding a couple of very strong nails in the coffin. The interesting part is that , once passed, these laws will affect you, in whatever country you are. Wether because your images could be used for free ( or pennies) or because your government will takes these legislation as a good example to implement in their territory. America, you have a sleeping ( not for long) Orphan Works legislation in the corridors of power. You might also get a similar anti pap law that will affect everyone. Should you look for help in tour favorite trade organization ? Be my guest. You should.

To learn more, please read this very good article.